theleadmagnet.biz
Get that booming business feeling again.
Maybe you've worked for a number of companies and started consulting.Maybe you've always did well at your job and had that desire to strike out on your own.Your business starts and you are off and flying.Referrals are coming through and this business thing is easy.Then the first quiet patch hits.It's painful.People who are normally responsive aren't returning your messages.That project you said no to a few months ago would be good right now.The bank account is taking a hit.
You've got a problem getting leads.
There are different types of leads.A hot lead is a referral - if Greg says you're okay, Tom is going to listen to you.But referrals are unpredictable and even the strongest networks exhaust over time.If you're starting out, you don't know how to work colder leads.Your LinkedIn likely talks about your career experience.You're unhappy with that website you paid for.You're not sure it's working very well.
A lead magnet solves this.
It's an online asset that helps someone with no strings.It provides a narrow solution to a problem your customers might face.A mortgage calculator helps a home buyer do the math.
A social media cheat sheet helps people write better posts.
An SEO agency offers a complementary website audit.TheLeadMagnet.biz helps you build one of these for your business.
The Process
How it works.
1. You complete a form with some details about your business, your competition, and what your bread and butter customer looks like.2. We set up a 30 minute call to go over your business, what the specifics are to your industry, and how we conduct research with your clients to capture some of the reasons why they work with you.3. The research, our interview, and marketing expertise are combined with AI tools to generate a lead magnet concept that makes sense for your business and industry.4. Once you approve it, we move into copywriting and production. Our team produces this asset that matches your existing brand's look and feel - and with a high calibre of professionalism. It's checked for quality and should you be unhappy with things at this stage - we will amend things for you an unlimited amount of times until you are satisfied.5. We'll deliver your lead magnet to you with a handover call (recorded or live - your choice). Sharing how to use the lead magnet, where to put it in your marketing mix, and guiding you on how to ensure the right customers see it.You could even put your lead magnet on a page like this 😉
What others say.
It was great to get a fresh pair of eyes on our business and content for attracting new customers.We have seen since implementing the resources an impact on our enquiries increasing by 50% in one month and the average cost per lead on Facebook dropping by 60%.
-Maryanne, Co-founder @ Robofit
There is a huge benefit to this type of project including the fast nature of the brief, operation and response.It has helped give me a better insight into what is missing for my business when onboarding and building partnerships customers (golf venues) and users (social golfers).
-Alicia, Founder @ Zonely
Here's where you come in.
We'd like more testimonials like this as we iron the kinks in this new system and want to help new business owners who are looking for help with leads.If that's you - hit apply now and complete some details about your business, and you'll get this service for free in return for a testimonial.
Let's get started.
Your privacy.
I'm a marketer.Part of that responsibility is capturing and utilising data for both my own marketing and the interactions I have with clients.Another part of the role requires me to have great data controls in place for any clients I also work with.Chances are you're visiting this page out of curiosity or concerns around the way data data is managed by theleadmagnet.bizThe finer print is below, but if you have any questions or need it translated to you in plain English I'm happy to do it - just drop me a email at hello+privacy [at] lukemarshall.netThanks!====================Last updated: 17 June, 2024This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.Interpretation and DefinitionsInterpretationThe words of which the initial letter is capitalized have meanings defined under the following conditions.The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.DefinitionsFor the purposes of this Privacy Policy:· You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.· Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to theleadmagnet.biz.· Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.· Account means a unique account created for You to access our Service or parts of our Service.· Website refers to theleadmagnet.biz· Service refers to the Website.· Country refers to: Australia· Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.· Third-party Social Media Service refers to any website or any social network website through which a User can log in or create an account to use the Service.· Personal Data is any information that relates to an identified or identifiable individual.· Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.· Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.· Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).Collecting and Using Your Personal DataTypes of Data CollectedPersonal DataWhile using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:· Email address· First name and last name· Phone number· Usage DataUsage DataUsage Data is collected automatically when using the Service.Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.Tracking Technologies and CookiesWe use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service.You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service.Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close your web browser. Learn more about cookies in the "What Are Cookies" article.We use both session and persistent Cookies for the purposes set out below:· Necessary / Essential Cookies· Type: Session Cookies· Administered by: Us· Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.· Cookies Policy / Notice Acceptance Cookies· Type: Persistent Cookies· Administered by: Us· Purpose: These Cookies identify if users have accepted the use of cookies on the Website.· Functionality Cookies· Type: Persistent Cookies· Administered by: Us· Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.· Tracking and Performance Cookies· Type: Persistent Cookies· Administered by: Third-Parties· Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new advertisements, pages, features or new functionality of the Website to see how our users react to them.· Targeting and Advertising Cookies· Type: Persistent Cookies· Administered by: Third-Parties· Purpose: These Cookies track your browsing habits to enable Us to show advertising which is more likely to be of interest to You. These Cookies use information about your browsing history to group You with other users who have similar interests. Based on that information, and with Our permission, third party advertisers can place Cookies to enable them to show adverts which We think will be relevant to your interests while You are on third party websites.Use of Your Personal DataThe Company may use Personal Data for the following purposes:· To provide and maintain our Service, including to monitor the usage of our Service.· To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.· For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.· To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.· To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.· To manage Your requests: To attend and manage Your requests to Us.We may share your personal information in the following situations:· With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to show advertisements to You to help support and maintain Our Service, to advertise on third party websites to You after You visited our Service, to contact You.· For Business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of our business to another company.· With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.· With Business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.· With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside. If You interact with other users or register through a Third-Party Social Media Service, Your contacts on the Third-Party Social Media Service may see You name, profile, pictures and description of Your activity. Similarly, other users will be able to view descriptions of Your activity, communicate with You and view Your profile.Retention of Your Personal DataThe Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.Transfer of Your Personal DataYour information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.Disclosure of Your Personal DataBusiness TransactionsIf the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.Law enforcementUnder certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).Other legal requirementsThe Company may disclose Your Personal Data in the good faith belief that such action is necessary to:· Comply with a legal obligation· Protect and defend the rights or property of the Company· Prevent or investigate possible wrongdoing in connection with the Service· Protect the personal safety of Users of the Service or the public· Protect against legal liabilitySecurity of Your Personal DataThe security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.Detailed Information on the Processing of Your Personal DataService Providers have access to Your Personal Data only to perform their tasks on Our behalf and are obligated not to disclose or use it for any other purpose.AnalyticsWe may use third-party Service providers to monitor and analyze the use of our Service.· Google Analytics· A web analytics service. You can visit their Privacy Policy page here: https://policies.google.com/privacyAdvertisingWe may use Service providers to show advertisements to You to help support and maintain Our Service.Children's PrivacyOur Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.Links to Other WebsitesOur Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.Changes to this Privacy PolicyWe may update our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.You are advised to review this Privacy Policy periodically for any changes.
Changes to this Privacy Policy are effective when they are posted on this page.If you have any questions about this Privacy Policy, You can contact me by email: hello+privacy [at] lukemarshall.net